Valencia fashion and jewelry brands: Singularu, Simuero, The Are, Nesines
Yes, you can shop "made in Valencia" without leaving the city centre: four labels born here now reach well beyond the Comunitat. Singularu (jewelry, 40 million euros in revenue and 83 stores at the end of 2025, according to El Español), Simuero (handmade jewelry spotted on Kendall Jenner), The Are (womenswear from Valencia designer Rocío Botella, who dressed Infanta Sofía) and Nesines (Indian block prints by Inés Mataix). Here is who they are, where to find them and what sets them apart.
The quick version: what should you remember about these four brands?
Singularu (jewelry) closed 2025 with 40 million euros in revenue, 83 stores and more than 400 staff, according to El Español. Simuero (handmade jewelry) is crafted by hand in a Valencia workshop and has been worn by Kendall Jenner. The Are (womenswear) opened its 170 sqm flagship at 25 Calle Conde Salvatierra in March 2024, and dressed Infanta Sofía in June 2023. Nesines (fashion, Indian prints) is designed by Valencia-born Inés Mataix, with shops in Alcoy and Jávea.
| Brand | Product | Founders | Founded | Where in Valencia |
|---|---|---|---|---|
| Singularu | Jewelry | Cristina Aristoy and Paco Tormo | 2014 | City-centre stores (network of 83 outlets in Spain) |
| Simuero | Handmade jewelry | Rocío Gallardo and Jorge Ros | 2018-2020 depending on source | Workshop and online, C/ de Borriana |
| The Are | Womenswear, occasion | Rocío Botella | 2013 | Flagship, 25 C/ Conde Salvatierra |
| Nesines | Fashion, Indian prints | Inés Mataix | Around 2020-2021 | C/ Colón, summer markets; shops in Alcoy and Jávea |
Who is behind Singularu, the jewelry brand worth 40 million euros?
Singularu was founded in Valencia in 2014 by Cristina Aristoy and Paco Tormo, who met at an event run by Demium Startups in late 2013, according to El Español. The starting idea: pretty, current and affordable everyday jewelry, built on the network of jewellers that Cristina Aristoy already knew in Valencia.
The brand grew fast on the back of e-commerce, according to Marketing4Ecommerce, and is now worn by figures such as Queen Letizia, according to El Español. Here is how its revenue has climbed over three financial years.
| Financial year (close) | Revenue | Stores | Staff | Source |
|---|---|---|---|---|
| 2023 | 20 million euros | not stated | not stated | El Español, Aug 2024 |
| 2024 | 30 million euros | not stated | not stated | El Español, Jan 2025 |
| 2025 | 40 million euros | 83 | 400+ | El Español, Mar and Apr 2026 |
Simuero: where does the jewelry brand seen on Kendall Jenner come from?
Simuero is a handmade jewelry brand founded in Valencia by Rocío Gallardo and Jorge Ros, both from the city, according to Valencia Secreta and the brand's own website. Every piece is made by hand, to order, in their Valencia workshop, using recycled materials, with a lead time of up to 20 working days, according to El Español.
Sources disagree on the brand's birth date: the press mentions a launch in 2018 or 2019, while the official company registry dates the formal creation of Simuero SL to 4 December 2020, according to Empresite and Axesor. Sales rose sharply during the pandemic, and the founders count Kendall Jenner among the brand's fans, according to Hola.
The Are: how did Rocío Botella's label dress Infanta Sofía?
The Are was founded in 2013 by Valencia designer Rocío Botella, first as an online project, before opening its first physical shop in Valencia, on Calle Grabador Esteve, in 2016, according to Modaes. In March 2024 the brand opened its 170 sqm flagship at 25 Calle Conde Salvatierra, in the heart of Valencia's shopping district, according to FashionNetwork.
The house, which specialises in occasion and wedding-guest wear, posted 9 million euros in revenue in 2023 and has more than 30 outlets across Spain and Portugal, according to Modaes. Infanta Sofía wore a The Are outfit (the Mrs Vega set) in June 2023, according to Hola. The brand is also an official sponsor of Valencia CF Femenino, whose players it has dressed for several seasons.
Nesines: what is the block-print style by Inés Mataix?
Nesines is a fashion brand created by Valencia designer Inés Mataix, who started about five years ago with a single blouse design before turning her activity professional during the pandemic, according to El Nostre Ciutat. This section rests largely on a single source and should be treated with care.
The brand stands out for its Indian prints made by hand using the block-print technique (wooden stamp), on blouses, dresses and waistcoats in limited runs. Nesines Collection SL is registered on Calle Colón in Valencia, with fixed outlets in Alcoy and Jávea, plus a presence at summer markets, including in Valencia, according to the brand's website.
To keep the shopping walk going, find the best streets in our guide to Valencia's neighbourhoods, and watch for these brands' pop-up stores in our what's on in Valencia this month.
Frequently asked questions about Valencia fashion brands
Where can you buy Singularu jewelry in Valencia?
Singularu sells in physical stores (the brand had 83 outlets in Spain at the end of 2025, according to El Español) and online. The exact Valencia addresses are best checked on the brand's official website, which keeps them up to date.
Is Simuero an eco-conscious brand?
Simuero highlights handmade production in a Valencia workshop, using recycled materials, according to El Español and the brand's website. Each piece is made to order, which limits overproduction, but no official environmental label was identified in the sources consulted.
Is The Are available outside Spain?
Yes: according to Modaes, The Are has more than 30 outlets split between Spain and Portugal, on top of its flagship and online store.
Does Nesines have a fixed shop in Valencia?
Based on available information, Nesines is registered on Calle Colón in Valencia, but its identified fixed outlets are in Alcoy and Jávea. In Valencia itself, the brand mostly shows up at summer markets and through its online store.
Sources (facts cross-checked and rewritten, never copied): El Español (several articles, 2024-2026), Marketing4Ecommerce, Valencia Secreta, Hola, Empresite, Axesor, Modaes, FashionNetwork España, El Nostre Ciutat (single source for the Nesines section), and the official websites of Singularu, Simuero, The Are and Nesines, consulted in July 2026. Key figures (Singularu's revenue and store count, The Are's revenue and outlets, the opening date of The Are flagship) were verified against these sources.
Information verified in July 2026. Addresses, opening hours and collections may change: check the brands' official websites before you head out. The Nesines section relies on one main source and should be cross-checked. This article was prepared with AI assistance, then cross-checked, verified and edited by our newsroom, which takes editorial responsibility for it.
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